One of the greatest decisions I ever made was to go back to school to advance my skills in web design after earning a Bachelor of Arts degree from Kansas State University. I had to make a lot of sacrifices, but it strengthened my abilities and expanded my knowledge.
For the past three years, I have been working locally in Lenexa at an advertising agency producing college website designs, completing front-end work, and designing and creating HTML files for email marketing. These high-performing websites and emails have been crucial in producing lead-generation for our clients. This experience has also allowed me the opportunity to expand, as well as strengthen my understanding of responsive design and user experience. The opportunity to complete my designs in addition to other layouts produced by co-workers has been very beneficial in refining my skills as a designer and increasing my skill level.
As an employee, some of my email marketing materials have won awards, such as the bronze AMBIT award from the Kansas City Direct Marketing Association. I have also won a silver and two bronze student ADDY awards for work I completed as a student at Johnson County Community College.
Produce website mockups for desktop, tablet and mobile devices. Create website designs to enhance user experience and facilitate easier access to information. Complete front-end work in the Drupal CMS, WordPress CMS and traditional static websites. Design and produce contact forms to improve conversions. Develop logo design options for internal and external purposes. Create custom email designs that later are deployed in Zeta. In the past, also deployed email designs in Exact Target.
Designed and developed custom website designs for home development and real estate companies. Produced tailor-made graphics, buttons and other various call-to-action elements to trigger click response. Developed logo compositions and designs for new as well as existing clients. Fixed and repaired CSS and HTML errors on clients’ websites. Created email newsletters as well as other printed marketing material.
Tested quality of website navigation and layout for premium user experience. Created custom graphics and call-to-action graphics for directing web traffic. Wrote and restructured the content on several webpages to add consistency and structure. Researched as well as developed content for a trucking school to incorporate links to credible sources and increase internal website linking. Worked to incorporate key words to improve and increase web traffic.
Successfully worked at the office, as well as remotely. Completed photo updates and content changes, restructured existing web pages, and created new pages. Produced newsletter emails for distribution in a timely manner. Designed special event posters.
Interpreted, processed and produced work in a fast-paced environment. Developed unique typographical and vector art solutions to fit customers' individual needs. Sketched new ideas for future designs. Managed large quantities of work as new projects arrived.
Assisted in the production of catalogs. Designed and developed creative solutions at different stages of projects. Performed photography enhancement and color correction. Participated in a photo shoot, press check and a meeting with a client. Also produced a logo design for a new client.